Insights

Explore why international media relations should be a cornerstone of your global expansion strategy.

How to Use Media Relations and Social Media to Boost Your International Presence at Trade Shows. Trade Show Media Relations and Marketing.

Success in new markets demands more than online campaigns.

Mandy Queen PR is holding a workshop titled "Maximising Trade Show Success" with Business Gateway for Scottish businesses.

Three Things to Avoid in Your Hong Kong or International Communications Campaigns

Enhance your understanding of consumer goods marketing in Hong Kong by diving into our collection of blog articles

In today's competitive market, FMCG brands must find ways to stand out in Hong Kong. One approach incorporates the PESO model.

Establishing your brand in Hong Kong requires a multifaceted approach beyond products and packaging and strategic partnerships.

Expanding your food and beverage brand, or any product or service, into a new market is a thrilling venture, and Hong Kong offers a great...

Expanding your brand into a new market can be exciting and challenging. Hong Kong, with its vibrant culture and discerning consumers, is...

Entering international markets and securing distribution channels is just the start. Read the top 4 elements of post-export marketing.

Maximising Brand Awareness Overseas: Leveraging National Days to Promote Your Products in Asia